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A large international broadcaster engaged Realitech to help in the migration multiple OTT propositions onto a unified platform. The project involved complex transformations across content supply chains for VOD, live streaming, and event streaming, with the goal of reducing duplication, improving efficiency, and enabling faster innovation.
The client’s fragmented platforms created high costs, inconsistent user experiences, and long lead times for new features. Consolidation was critical to ensure sustainability and maintain competitiveness. The migration had to deliver a like-for-like service, introduce event streaming, and be executed with minimal disruption to customers and business operations.
Realitech played a pivotal role in end-to-end validation and integration, focusing on content workflows and advertising technology. Using our proven Test-Driven Integration methodology, we tested incrementally, solved integration issues early, and ensured risks were managed throughout. We also fostered open collaboration across a global team of several hundred people, with transparent communication channels that kept the project moving smoothly.
The new unified platform was delivered ahead of schedule with very few issues, meeting all objectives and receiving strong user feedback. Beyond the technical success, the project helped the client build a more collaborative internal culture. With a single tech stack now in place, the client is able to innovate more rapidly, roll out new features cost-effectively, and strengthen their competitive advantage.
Get in touch with us today to claim your free one-day consultation for new customers. Explore how Realitech’s expertise in Test-Driven Integration, agile delivery, and technology transformation can help reduce risk, accelerate progress, and deliver real value to your projects.